Peak Cringe: A Melania Trump Documentary Is Coming

In today’s political culture, supplicants don’t bother with subtle appeals for favors; they just pay up.

Talk about obsequiousness. 

On Sunday, Amazon announced that its Prime Video streaming service would release a “behind the scenes” documentary about Melania Trump’s life that will be shown in theaters and stream on Amazon Prime later this year. To top it off, Melania Trump will be the film’s executive producer, ensuring it will be a hagiography. 

Adding insult to injury, Amazon has agreed to pay $40 million to Trump for the documentary, according to Puck News, and it will be directed by Hollywood director and producer Brett Ratner,   accused in 2017  by six women, including actress Olivia Munn, of sexual misconduct, according the Los Angeles Times

Amazon, founded by Jeff Bezos, who is also the owner of the Washington Post, said it was “excited to share this truly unique story.” 

In May 2025, the New Yorker ran a story noting that just before Christmas, Bezos and Lauren Sánchez, his fiancé, dined with Donald Trump and Melania at Mar-a-Lago. During the meal, according to the Wall Street Journal, Melania told Bezos and Sánchez about a documentary project she was developing based on her own life. Two weeks later, Amazon licensed the film for forty million dollars, nearly three times more than the company had ever spent on a documentary. As much as twenty-eight million dollars of the licensing fee will go directly to the First Lady.

Talk about trying to curry favor with Donald Trump, a famously self-absorbed impulsive, vindictive politician. As Semafor Business said, “An open-air bazaar has replaced a black market of influence-peddling. It’s unsettling to reporters who are used to having to dig around for evidence of pay-to-play.”

If a First Lady documentary is worth doing, others have a considerably stronger claim.

Betty Ford, President Gerald Ford’s wife,  Ford was noted for raising breast cancer awareness following her 1974 mastectomy and was a passionate supporter of the Equal Rights Amendment (ERA). She also was involved in HIV/AIDS causes and served as the first chair of the board of directors of the Betty Ford Center, which provides treatment services for people with substance use disorders.  

Nancy Reagan, wife of President Ronald Reagan, was an accomplished former actress and a passionate advocate for decreasing drug and alcohol abuse, initiating a campaign to “just say no” to drugs.

Eleanor Roosevelt, wife of President Franklin Roosevelt, was, in her time,  one of the world’s most widely admired and powerful women. During her husband’s presidency she was aggressive advocate of liberal causes, defending the rights of defense of the rights of Blacks and the poor and wrote a widely read daily syndicated newspaper column. After his presidency, she was appointed a delegate to the United Nations,  where she served as chairman of the Commission on Human Rights (1946–51) and played a key role in the drafting and adoption of the Universal Declaration of Human Rights.

There’s even an interesting story to tell about President Woodrow Wilson’s second wife, Edith Wilson. For all intents and purposes she conspired to serve as the “acting president”  for an astonishing 17 months after her  husband suffered a paralyzing stroke in the fall of 1919

First Lady Dolley Madison, the wife of President James Madison, is often credited with saving the portrait of George Washington and other White House treasures when the British attacked the Capitol in 1814. Hillary Clinton, wife of President Bill Clinton, went on to serve as U.S. Secretary of State, a New York Senator and a Democratic candidate for the presidency. Rosalynn Carter, wife of President Jimmy Carter,  was committed to the improvement of mental health care and after her husbands term in office became a strong participant in efforts that, as she said, would result in “good for others” including Habitat for Humanity.

Can you think of one thing that distinguishes Melania Trump, the “I really Don’t Care. Do You?” First Lady, and her life enough to justify a boot-licking Amazon documentary?

I didn’t think so.

Jeff Bezos and Howard Hughes: two peas in a pod

Sure it’s a sleazy sexting scandal featuring a trashy tabloid, but it’s immensely entertaining. It also reminds me of Howard Hughes, another filthy rich businessman captivated by Hollywood.

Hughes made his fortune in oil equipment before getting involved in the movie business, producing and directing movies and buying the Hollywood movie studio RKO Pictures. The starlets he seduced, getting younger as he got older, included Ava Gardner, Bette Davis, Lana Turner, Katharine Hepburn, Ginger Rogers and actress Terry Moore when he was 43 and she was 19.

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Howard Hughes with actress Ava Gardner

Like Bezos, Hughes was a flight enthusiast. Hughes went into the airplane business in 1934 at the age of  28. He modified a Lockheed plane and flew around the world in it in 1938. He also built the gargantuan wooden Spruce Goose plane that now sits at the Evergreen Aviation & Space Museum in McMinnville, OR.

Hughes Aircraft Company also designed and built Surveyor 1, the first American craft to land on the moon.

Bezos has been a flight innovator of his time as well with his space-launch company, Blue Origin. Founded by Bezos in 2000, the company, which is developing reusable rockets, is working to create low-cost space infrastructure.

Jeff Bezos’ emergence as a wealthy celebrity caught The Wall Street Journal’s attention last September when he showed up at a flashy party at television producer Mark Burnett’s Malibu mansion.

“For more than two decades, Mr. Bezos had built a public persona of a low-key billionaire who did the dishes every night, had a happy home life, valued frugality and was a bit of a nerd at work,” the Journal  wrote earlier this month.

“I go to bed early, I get up early, I like to putter in the morning” reading the newspaper, drinking a cup of coffee and eating breakfast with his children, he told 1,400 attendees   at an event held by the Economic Club of Washington, D.C. in Sept. 2018.

Vogue magazine took the same approach in a syrupy article about Jeff Bezos’ novelist wife, MacKenzie.  “Theirs is, by all accounts, one of those complementary marriages in which the two parts come together to form an even stronger whole,” the Vogue article said. “…until 2013, MacKenzie still drove their four kids to school and then dropped Jeff off at work in their Honda.”

“Family is very important to Jeff, and he absolutely relies on her (MacKenzie) to create that stable home life,” a family friend, Danny Hillis, told Vogue. “They are such a normal, close-knit family, it’s almost abnormal.”

This carefully cultivated image has been crumbling lately, particularly as Bezos’ company, Amazon, has built more ties with the entertainment industry and Bezos has been surrounded by paparazzi and movie stars.

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Like Hughes, Bezos made his fortune elsewhere before diving into making films for Amazon Prime. But now his immersion in the glitz and glamour of Hollywood is full-blown and outsiders are what Norma Desmond in Sunset Boulevard called “all those little people out there in the dark.”

It’s a notable shift for Bezos, from a tech culture that celebrates real accomplishments to a culture of artifice, what Daniel Boorstin described in The Image: A Guide to Pseudo-events in America, as a metamorphosis from traditional “larger-than-life” heroes known for their achievement to “celebrity-personalities” recognized for their “well-knownness.”

On January 6, 2018, Bezos, as a new movie mogul, attended the Golden Globe Awards, where three of Amazon Prime’s shows were nominated for major awards.  Apparently solo, he spent much of his time schmoozing with the stars.

His split from his wife even came out like a carefully massaged story in an old Hollywood fan magazine like Photoplay.

“Jeff Bezos and his new girlfriend Lauren Sanchez are going strong in the wake of their relationship going public,” gushed People  magazine. “They’re madly in love and stronger than ever,” a source close to the new couple tells PEOPLE.”

Never mind that Sanchez and Bezos began their affair when both were part of couples who were old friends in long-standing marriages. Vanity Fair  is one of the few publications with the chutzpah to refer to Sanchez as “Bezos’ mistress” instead of his “new girlfriend.”

The fact is Sanchez and Patrick Whitesell, co-CEO at the William Morris Endeavor talent agency, married in 2005 and have two children together; a daughter, born in 2008, and a son, born in 2006. Jeff and MacKenzie, who’ve been married for 25 years, have four children; a daughter they adopted from China and three sons.

As Celebitchy.com, a celebrity gossip blog, put  it, “I don’t need to hear that Bezos and Lauren Sanchez are ‘stronger than ever,’ as if they’ve weathered some real tragedy or difficult circumstance. Please. They had an affair and now they’re both divorcing their spouses and they’re trying to put a bow on it and pretend like this isn’t a huge, gross mess.”

Sanchez, 49, (whose given name is Wendy Lauren Sanchez), is no Ava Gardner, but she’s  straight out of the Hollywood image machine, where competition for attention is a blood Sport.

She was the first host of “So You Think You Can Dance” in 2005. She was also an entertainment reporter for “Extra” from 2011 to 2017 and a former co-host of “Good Day LA” on Fox 11.

Sanchez, who bears an uncanny resemblance to MacKenzie Bezos, has also been on “The View” as a guest co-host and acted in the movies “The Longest Yard,” “The Day After Tomorrow,” “Ted 2” and “Fight Club.”

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Lauren Sanchez (L), Jeff Bezos, MacKenzie Bezos

Jeff Bezos’ real Hollywood coming out party will be on Feb. 24 . That’s when he and Sanchez are expected to appear together at the 91st Academy Awards (The Oscars) on Feb. 24 at the Hollywood & Highland Center.

After Hughes’ death in 1976, the BBC reported,“He is both a fantasy figure of the dashing young tycoon playboy and a cautionary tale about the corrosive power of wealth.”

What comes next for Jeff Bezos is anybody’s guess.